2024 Growing Chinese Gaming Apps

China now makes up over 31% of worldwide mobile gaming revenue. Giants like Tencent and NetEase dominate the ROI charts worldwide, but there’s still plenty of room to grow. Market penetration in many regions remains limited.

Going global isn’t easy. Chinese game developers need a confident strategy that balances scale with detail-oriented localization to succeed internationally, especially in newer markets. Discover how Liftoff and SocialPeta's latest guide can help.

Report highlights include:

Revenue and cost benchmarks from key regions and countries
Creative benchmarks, localization tips, and top-performing ad formats
Breakdown of creative data from top advertisers by SocialPeta
Insights from GameRefinery experts to supercharge user engagement and improve monetization

Guide to Growing Chinese Gaming Apps Overseas

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