2021

Mobile Finance Apps Report

Banking on the future of fintech

The 2021 Mobile Finance Apps Report helps marketers chart the course through 2021. The report breaks down critical metrics, from CPI to conversion rate, to contextualize marketing activities in the wider competitive landscape. We also share an indispensable analysis of the finance app economy with global install and engagement data.

Featuring data from: app-annie-4c4c4c

 

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2021-finance-chart

Report highlights include:

  • The latest global Finance app install data
  • Exclusive engagement metrics, from time spent in-app to sessions
  • CPIs and CPAs for Registration and Activation events
  • Substantial conversion rate benchmarking
  • A deep dive into Android vs. iOS Finance app performance

Read the report in Chinese, English, Japanese, Korean, Portuguese, or Spanish.

This Report is Based on:

  • iconreportbased-app-2021-finance

    188

    Apps

  • iconreportbased-impressions-finance

    57B

    Impressions

  • iconreportbased-clicks-finance

    816M

    Clicks

  • iconreportbased-installs-finance

    12M

    Installs

  • iconreportbased-events-finance

    20M

    First-Time Events