2022

The State of App Marketing for Subscription Apps

Take your subscription app to the next level with Liftoff’s report in partnership with AppsFlyer: The State of App Marketing for Subscription Apps. In this report, see the install and revenue trends shaping the multi-billion-dollar subscription app economy.

In partnership with appsflyer-4c4c4c

 

 

Fill in the form to read the report
illustration

Also, we asked subscription app Mobile Heroes to share their best advice for mobile marketers looking to grow their subscription-based apps. Explore the full report today.

Report highlights include:

  • Subscription app install, non-organic install, and revenue data
  • Trends across platforms, regions, and categories
  • Unique SKAdNetwork and ATT insights
  • Key lessons from Mobile Heroes managing subscription apps
Want to learn more? Watch our on-demand webinar The State of Subscription Apps: Subscribing to New Strategies

Read the report in Chinese, German, Japanese, or Korean.

This report features tips and insights on growing subscription apps from our Mobile Heroes:

dariia

Dariia Opanasiuk
Chief Marketing
Officer

impulse
Lain

Iain Russell
Head of Performance
Marketing

moneyhub
Marta

Marta Fogel
Performance
Marketing Lead

proton