User acquisition trends & benchmarks.
The 2019 Southeast Asia Mobile App Engagement Report draws from 12 months of Liftoff campaign data, throughout the region including Indonesia, Malaysia, Myanmar, Philippines, Singapore, Thailand and Vietnam, offering insights into:
- Costs and conversion rates for in-app registrations, subscriptions, and purchases
- Engagement by platform (iOS and Android)
- Seasonal trends and comparison with the rest of APAC
- Shopping and Gaming apps trends and benchmarks