Staying competitive in paid user acquisition means adapting fast to privacy changes, platform shifts, and evolving performance benchmarks.
Join UA experts as they share what’s actually working right now in paid media. From creative testing to SKAN 4.0 strategies and new growth channels, you’ll walk away with insights to improve campaign performance.
What you'll learn:
- The trends shaping paid UA in 2025
- How top teams are navigating SKAN 4.0, ATT, and Privacy Sandbox
- Creative strategies that drive results
- What forward-thinking marketers are testing next
